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The Web Site Guide: What Not To Worry About

Thursday 8 May 2014

Even though social media has become more prominent in your marketing, your Web site is still one of your most important online tools, because it's the place people go before they eventually decide to do business with you. However, many business owners are making some common mistakes with their Web site, possibly because of things that used to be true in the past. Here are five things you don't have to worry about with your Web site.

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Many business owners are optimistic, and that’s usually a good thing. There’s a lot of evidence to show that optimists tend to be healthier, happier, and have better relationships than pessimists. But it isn’t all good news! There are also some things that optimists don’t do as well as pessimists, and they can be holding you back from achieving your goals. This applies in many areas of life, but is very common with Internet marketing, which usually takes more time and effort than most people expect.

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With so much going on in the online world, it's a massive challenge for business' to sort the wheat from the chaff when it comes to what's critical and what's just the flavour of the month. To assist in putting some priority on the different online issues, here's a list of the most critical aspects of an online presence.